Loyalty & Subscription Lead
About the role
Lead Nespresso's subscription programmes and loyalty initiatives in Portugal, including the NESPRESSO Club, working with Customer Care, Insights, Channels and Marketing. Responsibilities: manage subscription and loyalty programmes end to end to drive acquisition, engagement and retention; develop campaigns using customer insights and segmentation; monitor performance and reduce churn; coordinate exclusive member offers, experiences and events; deliver a seamless omnichannel journey across eCommerce, Retail and Customer Care; ensure compliance with data privacy and operational standards. Requirements: university degree in Marketing, Business or similar; 3+ years in CRM, loyalty, subscriptions or a customer-focused commercial role; expertise in retention and customer lifecycle management; strong analytical and stakeholder skills; fluent English. 12-month contract, Lisbon, Portugal.
About Nespresso Portugal
Nespresso in Portugal — part of the Nestlé Group.
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